Ditch the overwhelm. Make bank.
Want to grow your business, grow your team and make more money — while enjoying more time and freedom? That’s exactly what I help you do.

My story
I help you build an outrageously successful business, attract the right customers, make more sales and increase your profits — without feeling stressed and burned out. I do that by creating effective strategies, setting up killer campaigns, and coaching and educating women on how to market their businesses successfully, confidently and profitably.
I started my business from my spare bedroom and built it from the ground up — without a referral network, investors or family money. Purely using smart digital marketing strategies that work. Today I live and run my business by my values: purpose, growth, integrity, excellence, family and fun.
Before FAB Marketing I spent two decades in marketing across many industries, including roles as Marketing Manager for Furnitex and the Decor Design Show. I’ve since helped service-based and e-commerce businesses across Australia and beyond turn Facebook & Instagram ads into a reliable engine for leads and sales.
A little about me
On a personal note — I’m Brazilian, Italian and Australian, and I’ve called Melbourne home for 19 years. I’m a proud mum of two incredible little girls. I came to Australia to stay a year, but fell deeply in love with Melbourne (and with my Dutch housemate — oops! 🤭) and decided this was home.
I have a curious, creative mind and plenty of opinions. I love getting to know people deeply and dislike small talk — I’m a great listener and observer, which helps me understand both you and your ideal customers.
My biggest life passion is travelling, and I’ve done it all around the world — my favourite place on earth is the Amalfi Coast in Italy. I also love dancing till I’m out of breath, dark chocolate, and all colours of wine. And I sing and dance while cooking, which makes me a dangerous and hilarious cook! 😄
Credentials
- Master’s Degree in Marketing
- Bachelor’s Degree in International Business
- Certified Elite Facebook Ads Expert
- Digital Marketing Strategist & Sales Funnel Pro
- 20+ years in marketing · 8+ years running FAB
What I value
Brands I’ve worked with
Furnitex · Decor Design Show · Greg Natale · Abigail Ahern · Alwill Interiors · Australian Medical Association · Carrier Air Conditioning
Let’s grow your business together
Book a free, no-pressure 30-minute call and let’s map out the fastest path to more leads and sales for your business.
